Creating professional websites, videos, presentations, social media posts, and marketing materials often requires access to a large collection of creative assets. Buying individual stock photos, templates, fonts, music tracks, and graphics can quickly become expensive.
Envato Elements takes a different approach by offering a large creative asset library through a subscription. It also now combines stock assets with built-in AI tools for image, video, audio, voice, and graphic creation.
But is Envato Elements worth the subscription cost? Let’s take a closer look.
What Is Envato Elements?
Envato Elements is an all-in-one creative subscription platform offering access to stock photos, videos, music, sound effects, graphics, fonts, presentation templates, website templates, video templates, 3D assets, and more.
Envato currently offers 29+ million creative assets, with new content added regularly. The platform also includes AI-powered creative tools alongside its stock library.
This makes it useful for designers, video editors, marketers, developers, content creators, freelancers, and businesses.
What Can You Find on Envato Elements?
One of the biggest attractions of Envato Elements is the variety of assets available under one subscription.
You can find:
- Stock photos and videos
- Video templates
- Presentation templates
- Graphic templates
- Fonts
- Music and sound effects
- WordPress and website templates
- 3D assets
- Graphics and illustrations
- Mockups and add-ons
Instead of purchasing these assets individually, subscribers can download stock assets under the subscription’s usage terms.
Envato Elements AI Tools
Envato has expanded beyond traditional stock content by adding AI tools for creative workflows.
Depending on the subscription tier, users can access tools for AI image generation and editing, video generation and editing, voiceovers, music, sound, graphics, and mockups.
The AI tools use different underlying models and are designed to help creators generate and refine content without constantly switching between different platforms.
AI usage is now separated by credit allowances rather than being unlimited across all plans.
Envato Elements Pricing
Envato currently offers three main individual plans: Core, Plus, and Ultimate. All three include unlimited downloads from the stock library, while the main difference between the plans is the amount of AI usage included.
Core starts at $16.50/month when billed annually, or $39/month when billed monthly, and includes 20 AI credits per month.
Plus starts at $39/month when billed annually, or $59/month monthly, and includes 200 AI credits per month.
Ultimate offers higher AI allowances, with options for 500, 1,000, or 2,000 AI credits depending on the selected option. The displayed annual-billing price currently starts at $168/month, while monthly pricing is shown at $259/month.
Prices are in USD, exclude local taxes, and can vary by location.
Envato Elements Licensing
Licensing is an important part of any stock-content subscription.
Envato states that its stock assets come with a lifetime commercial license for registered uses. Each downloaded item is licensed for a specific project, and if you use the same item for another project, you can create another project registration.
If you cancel your subscription, existing registered uses remain covered, although you cannot use downloaded assets for new projects after cancellation.
There are still restrictions, including limitations around redistributing or reselling assets without adding value.
Is Envato Elements Easy to Use?
The platform is designed to keep different creative resources in one place. You can search by asset type, browse categories, preview content, and download suitable files.
For creators who regularly work with different formats, having photos, video templates, music, graphics, fonts, and presentation resources under one subscription can simplify the workflow.
Pros and Cons of Envato Elements
Pros
- 29+ million creative assets
- Unlimited stock downloads subject to Fair Use
- Large variety of asset categories
- AI creative tools included
- Commercial licensing
- Useful for multiple types of creative projects
- New assets added regularly
- Monthly and annual subscription options
Cons
- Subscription required for ongoing access to new assets
- AI usage is limited by credits
- Licensing rules still need to be understood
- Some assets may require additional software
- Higher AI usage requires a more expensive plan
Who Is Envato Elements Best For?
Envato Elements is particularly useful for designers, YouTubers, bloggers, video editors, freelancers, marketers, developers, agencies, and businesses that regularly need creative assets.
It can be especially valuable if you need multiple types of content rather than just stock photography. Someone who only needs a few images occasionally may not get as much value from a recurring subscription.
Is Envato Elements Worth It?
Envato Elements can be worthwhile for creators who frequently download templates, stock footage, photos, graphics, fonts, music, and other creative resources.
The combination of a large stock library, unlimited eligible downloads, commercial licensing, and integrated AI tools makes it a broader creative toolkit than a traditional stock-photo subscription.
The main consideration is how frequently you will use the platform. If you regularly create content, the subscription can be easier to justify than buying individual assets.
Final Verdict
Envato Elements is a comprehensive creative asset subscription designed for creators who need a wide range of resources.
Its 29+ million asset library, unlimited stock downloads, commercial licensing, and growing collection of AI tools make it useful for everything from website design and marketing to video production and social media content.
The right plan mainly depends on how much you use AI. For users focused primarily on stock assets, Core provides the basic toolkit, while Plus and Ultimate are designed for heavier AI workflows.
Frequently Asked Questions
What is Envato Elements used for?
Envato Elements is used to access stock photos, videos, templates, graphics, fonts, music, sound effects, 3D assets, and other creative resources.
Does Envato Elements include AI tools?
Yes. Envato Elements includes AI tools for areas such as image, video, audio, voice, graphics, and mockups, with usage determined by the plan’s AI credit allowance.
Does Envato Elements offer unlimited downloads?
Stock assets can be downloaded without a fixed download limit, subject to Envato’s Fair Use Policy.
Can I use Envato Elements assets commercially?
Yes. Envato provides commercial licensing for its stock assets, subject to its license terms and project registration requirements.
What happens to downloaded assets if I cancel?
Existing registered uses remain covered after cancellation, but new projects cannot be registered using those assets after the subscription ends.
